PEYCHAUD'S Aromatic Bitters
Peychaud's Aromatic Bitters is much more than just a bitter: it's one of the oldest bitters in the world, a legendary New Orleans ingredient that has been enhancing cocktails for nearly two centuries. Over time, this exceptional bitter, now produced in the United States by the Sazerac group, has won over bars around the world with its unique character. Its recipe, developed in 1830 by the Creole apothecary Antoine Amédée Peychaud , rests on a base of gentian infused with anise, mint and other secret spices .
In the hushed atmosphere of 19th-century New Orleans, a Creole apothecary develops an elixir with astonishing properties. This beverage is none other than Peychaud's Aromatic Bitters , first imagined as a home remedy tonic. before becoming the accomplice of the first cocktails in history. A few drops of this ruby-red potion, measured at the time in an egg cup (a small egg cup) as a dose, were enough to transform a simple cognac into a refined drink – legend even has it that the word cocktail was born this way, so much did this bitter mark the birth of mixology! Today, nearly two centuries later, this iconic bitter continues to thrill shakers around the world. Its unique aromatic profile combines minty freshness and aniseed sweetness with subtle spicy notes, all supported by a perfectly balanced gentian bitterness. Lighter and more floral than many other classic bitters, it brings depth and complexity without ever dominating the mix. Whether you're enhancing a great classic or creating your own signature, a few dashes of Peychaud's are enough to give pep and character to your cocktail. Each dash of this bitter is a sensory journey from the New Orleans of yesteryear to your contemporary bar, for a result that is simply unforgettable.
Peychaud's Aromatic Bitters is based on a base of gentian, enriched with a secret blend of plants and spices, including star anise, peppermint and orange peel. This aromatic concentrate has an alcohol content of 35% vol. , a guarantee of excellent conservation but inviting you to use it sparingly. A few drops – or dashes – are enough to release all its aromatic power and enhance a beverage.
Peychaud's Aromatic Bitters is the secret ingredient that makes the difference in many classic cocktails: it is essential in the Sazerac, the iconic New Orleans cocktail (traditionally, 5 dashes of Peychaud's are added) , and is just as essential for twisting an Old Fashioned , a Manhattan or a Vieux Carré by adding its distinctive touch . A few dashes can even elevate a simple Collins or gin and tonic, adding depth and complexity to every sip. Its controlled bitterness and herbal-spicy essences unify the flavors of the blend, enhancing the whole without ever overwhelming it.
Peychaud's Aromatic Bitters Bottle (148 ml). The 14.8 cl (148 ml) bottle fits easily in the hand and fits into any bar setup. Don't be fooled by its small size : it can be used to make dozens of cocktails, as each preparation requires only a few drops of bitters. The bottle's integrated measuring cap ensures precise dash-by-dash serving, avoiding overdosing and waste. Furthermore, with its high alcohol content, Peychaud's Bitters can be stored for a long time at room temperature—no need for refrigeration—and retains its beauty even months after opening. Its vintage design , adorned with the historic logo, adds a touch of authenticity to your shelf, while remaining compact and robust enough to be easily transported on the go or stored neatly in a mobile bar.






